Parents Nearly Unanimous on Dreams of College for their Child, Yet
Poll Reveals Concerns about Readiness and Disconnect Between Perception of
Performance and National Data
Learning Heroes, National PTA and Univision Communications Inc. Release
“Readiness Roadmap” to Deliver Resources Parents Say Would Be Most Helpful
The study - "Parents 2016: Hearts and Minds of Public School Parents in an Uncertain World" - which polled more than 1,300 parents with children in grades K-8, was conducted by Hart Research and commissioned by Learning Heroes, in collaboration with Univision Communications Inc.; in partnership with National PTA, National Urban League, NCLR and UNCF; and with support from the Carnegie Corporation of New York and the Charles and Lynn Schusterman Family Foundation. The findings show parents’ high expectations and deep engagement in their children’s development, and unearth areas where parents most need support.
“Across race, ethnicity and
income, parents want to see their child go to college and are committed to helping
them get there,” said Geoff Garin, president of Hart Research. “But along with
these shared goals, parents share worries. On top of pressing concerns such as bullying,
physical safety and their child’s social-emotional development, many worry that
their kids won’t be prepared for college.”
Major
Findings:
- Parents are united in their belief in the importance of college. Seventy-five percent of parents believe it is very important or absolutely essential for their child to attain a college education, including 90% of Hispanic Parents, 83% of African American parents and 67% of white parents. Yet two-fifths are not very confident that their children will be prepared to succeed in college, and more than half (53%) of all parents - including 70% of Hispanic parents - worry about their ability to afford it.
- Parents believe their children are on-track academically, despite national data. The study finds that 90% believe their child performs at or above grade level in reading and the same proportion feel that way about their child’s performance in math, compared to just over a third of students who successfully met that bar according to the 2015 National Assessment of Educational Progress. This disconnect likely reflects an awareness lag, as states transition to higher learning standards and accompanying state assessments.
- Parents believe specific resources will be most helpful in preparing their child for success. When asked to rate how helpful various resources would be, parents prioritized an explanation of grade-level expectations for their child and activities to improve math and English skills.
To provide parents with the tools they need
to guide their children in their education journey, and in response to the
study findings, Learning Heroes, National PTA and Univision Communications Inc.
released a “Readiness Roadmap” available at www.bealearninghero.org/readinessroadmap in both
English and Spanish, including:
- Grade-by-grade learning goal breakdowns, which parents rated as the most helpful resources to support their child's success, with 66% stating this would be extremely or very helpful.
- Tools for assessing and promoting social-emotional wellness (48% of parents communicate with their child's teachers at least once a month).
- Resources for preparing for and paying for college, as:
- 38% of parents worry about their child having the knowledge and skills needed to be ready for college, including 58% of Hispanic, 33% of African American and 31% of white parents; and
- 53% of parents worry about their ability to pay for college, including 70% of Hispanic, 52% of African American and 47% of white parents.
“Parents are deeply engaged
in helping their child be successful, and that looks different for every
child. Parents shouldn’t feel like they
are on a wild goose chase when searching for the right resources and help for
their child’s educational success,” said Bibb Hubbard, founder and president of
Learning Heroes. “As K-8 parents learn how to put their child on the path to
success in college, the Readiness Roadmap makes that job easier by quickly
connecting them to top notch tools and resources.”
“As parents, we want the
best for our children and want to support their learning and achievement.
During this important transition to higher standards and aligned tests, many of
us don't feel adequately informed to navigate our children’s educational
journey,” said Nathan R. Monell, CAE, executive director of National PTA. “These
new resources from Learning Heroes will ensure that every parent has what they
need to make certain their child has every opportunity for success.”
Parents can go to www.BeALearningHero.org/readinessroadmap to learn
more and sign up to receive regular updates with tools, tips and resources.
About Learning Heroes
Learning
Heroes informs and equips parents to help their child succeed in school. We
start by listening to parents and meeting them where they are with easy to
understand information, tools, and resources. A project of the New Venture
Fund, our partners include Common Sense Media, GreatSchools, NCLR, National PTA,
National Urban League, Univision Communications Inc. and others.
About the Study
Hart
Research Associates conducted this national survey among 1,374 parents of
public school children in grades K-8. It includes a nationally representative
survey of 802 elementary and middle school parents, as well as oversamples
among Hispanics (to yield a total of 500 Hispanic parents) and African
Americans (to yield a total of 265 African-American parents). The online
survey was conducted January 6 to 22,
2016 and was offered in both English and Spanish. It was administered by
GfK, using their KnowledgePanel©, a probability-based Web panel designed to be
representative of the United States. The survey has a margin of error of +3.2
percentage points for all parents. Sample tolerances for subgroups are larger.
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